Many research project are unique and need creative and bespoke methods to meet the objectives.
KGS Ltd believes that understanding your needs is an essential prerequisite of the process.
KGS executives adhere to the OPAR model:
After the initial consultation KGS Ltd will provide you with a full proposal for your research project– this will detail:
- Methodology to be employed
- Fieldwork & Sampling recommendations
- Questionnaire design and production
- Data Processing and analysis plan
- Fees & Timing from start to finish of the project
- Reporting & Review format
- Key contacts at KGS that are responsible for managing a project.
All work by KGS meets as a minimum the quality standards of the market research industry – ISO 20252.