KGS Market Research | Proceed to Act
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Proceed to Act



Following the planning process are the steps taken during the research programme to uncover the information to meet the objectives.

In this phase lie the answers to: Who? When? Where? And How?


KGS Ltd will outline the actions planned in its proposal tailored to your research requirements.

A research programme could consist of one or more of the following elements:

  • Desk Research (the information that is already available)
  • Qualitative Research (deeper understanding of a subject from respondents perspective)
  • Quantitative Research (adding robustness)


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